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Posted on Apr 22, 2014

Publishing: Prizes You Can Win Through Magazines

Sweepstakes are a type of contest in which the winner receives a prize, usually of considerable value helping some “strike it rich.” In a typical contest there is one grand prize winner, followed by additional winners of lesser prizes. The most common method of advertising and sponsoring sweepstakes contests is through magazine publishers. The primary purpose of magazine-sponsored sweepstakes contests is to increase the magazine’s subscription base, though by law any eligible entrant is not required to make any purchase, such as a subscription to the magazine.

The number of sweepstakes contests at any given time is so large that it would be impractical to make a complete listing, yet there are ways to find contests that offer you the most interesting prizes. One method is to develop keywords that when entered into a search engine, such as Google, will display the current contests for that type of prize. For example, entering the keywords: “sweepstakes prize cars and trucks” will give you many hits for winning new vehicles. Some of these contests are designed to be fun for the contestant. For example, Honda has a contest in which the contestant designs the Honda model of their choice by making selections on models and features, then at the end of the selection process is immediately notified if they have won that custom-designed vehicle. If not, the contestant can try again the next day. Other popular prizes include: cash, vacations, cruises, remodels, furniture suites, even new homes. By entering the appropriate keyword you won’t have to wade through prizes of lesser interest.

Not all sweepstakes contests are for the big prize, either. There are a number of prizes for children who enter art contests. The prizes for winners usually are limited to art supplies, subscriptions, or a place on the cover of a future issue. Many of these contests are of one-month duration, with each month a new contest starting.

You may not want to be too selective, however, as there are many creative prizes offered by magazine publishers. One example is from the magazine “Craft Brew and Brewing.” They offer a grand prize of a 3-day tour of Colorado breweries, with all expenses paid. For the woodworking hobbyist, WOOD Magazine offers tools by JET Manufacturing, valued at $7,000. Bosch has an instant tool giveaway contest. To be eligible, simply watch the advertising video on the tool, then submit. You can do this every day for as long as the contest runs.